Because the MAD Formula* empowers you the abilities of a chameleon, you are now highly adaptable to the various roles the creative industry has to offer. - Anthon Kiong, Academic Director.

	An account manager is responsible for client interactions and account management without supervisory responsibility. I have a question! >>>
	Sets the stylistic and artistic direction of advertising and marketing materials and campaigns in print, TV, and on the Internet. Oversees the work of designers, illustrators, photographers, and others. Often collaborates with a copywriter in developing creative ideas. Works in both agency. I have a question! >>>
	Develops and implements the brand strategy of a product or service. Positions products and services in the marketplace. Plans and executes brand marketing and advertising programs to raise brand awareness and value. Sets the direction of brands through awareness of market research and consumer trends. I have a question! >>>
	Develops concepts and ideas for advertising and marketing materials and campaigns. Writes a wide variety of communications for print, TV, radio, and the Internet. Generates ideas with other members of the creative team. Works in both agency and corporate settings. I have a question! >>>
	Responsible for the creative strategies and direction of advertising and marketing materials and campaigns. Supervises the work of art directors, copywriters, and designers. Evaluates and ensures the quality of creative content for new-business and client pitches. Can have a copywriting or art-direction background. I have a question! >>>
	A solo designer is a freelance or self-employed design professional who works independently of a company and has no employees. I have a question! >>>
	Creates layouts and designs of logos, packaging, advertising, marketing collateral, and other published materials in print and online. Selects and arranges photos, type, illustrations, and color. Collaborates with Copywriters and Art Directors on concepts. Can conduct press checks. I have a question! >>>
	Packaging designers create effective three-dimensional designs to promote brands on the shelves. An eye for trends and presentation, as well as a mind for the print production process are essential. A strong design background is necessary as well as experience working with logos, brands, and marketing. I have a question! >>>
	Photographers create permanent visual images for an exceptionally wide range of creative, technical and documentary purposes. A professional photographer usually works to a brief set by the client or employer. Examples of image content include wedding, family and baby photographs, fashion, food, architecture, corporate photography, war zones and landscapes. I have a question! >>>
	Producers work closely with directors and other production staff on the shoot. Increasingly, they need to have directing skills themselves as the producer may also be the director and may take care of all project operations. Producers arrange funding for each project and are responsible for keeping the production within the allocated budget. I have a question! >>>
	Typographer have specialized knowledge about typefaces - whether or not they were actual type designers - and about the entire field of typography and printing. The typographer chose the typefaces for books and other printed matter then the typesetter would use those type specifications to set the type. I have a question! >>>

Jobs descriptions extracted from aquent.com and prospecrs.ac.uk